According to real estate statistics, 97% of homebuyers use the internet to find a new home. Building your brand with strong online marketing can help you get more attention to your listings.
This is particularly important if you need to bring attention to your new homes. Understanding custom-build marketing will help you get the home sales you want.
Here are some marketing ideas that you can put into play when you’re trying to
1. Create Stellar Video Content
Video content is a type of multimedia that will go well with all of your marketing ideas. Close to 90% of companies use video marketing today.
Shooting, editing, and publishing video content will help you sell your property with walkthroughs, drone footage, vlogs, and more. Embedding video content will help you handle your digital marketing for home builders.
2. Work on Your E-Mail Marketing Strategies
E-mail marketing strategies are helpful for any new home you’re presenting to the public. Create funnels to collect people’s e-mail addresses so that you can stay in touch about new listings and announcements, and push blog posts, videos, and other types of content.
A company can offer you home builders marketing services that generate leads for your e-mail list and help you increase your sales.
3. Publish a Blog
Take the time to pen a blog that can get people’s attention. It should be a big part of a
marketing plan for home builders.
A blog will help you improve your Domain Authority (DA) and Page Authority (PA) while getting more traffic to your site and your listings. It’s one of the most effective marketing strategies for home builders today.
4. Make Your Website Easy to Navigate
Making your website easier to navigate is one of the best marketing ideas you can use. When your site is straightforward, people will be less confused and more likely to browse your listings and take action.
Work with a home builder marketing company that is up-to-date with web design principles and mobile web design.
5. Seek Some Referrals
Homebuilder marketing also hinges on getting new referrals. Real estate is a people-oriented business, and customers want to buy homes from people they trust.
Please encourage them to pass the word on to their friends and family. You can offer incentives to make it worth everyone’s time and effort.
6. Master Your Search Engine Optimization (SEO) Practices
Finally, embrace search engine optimization (SEO) to grow your traffic and brand awareness. Use a mixture of important primary and secondary keywords, incorporate authoritative links, and stay up-to-date with the best SEO practices.
Focus on both local and mobile SEO to draw in more customers.
Put These Marketing Ideas to Work
The marketing ideas in this article are an excellent starting point for anyone trying to increase their new home sales.
Let The Website Marketing Pro help you with any marketing needs. Take the time to contact us online or call us at (919)636-9623.