The times they are a-changing.
Do you remember when we could place an ad in the Yellow Pages and sit back while the phone rang? I was paying over $1000 per month for that privilege and still getting a good return on my investment.
Today, businesses are found on the internet and usually begin with a Google search; you don’t exist if you’re not located in that search. Digital Marketing is the way to address that problem.
Digital marketing allows for selecting a strategy depending upon the budget and is, therefore, viable for small businesses. It enables reaching out to a broader audience at lesser costs. On the other hand, the customizable nature of digital marketing allows those foraying into an already established to make their presence felt as well. read more at entrepreneur.com