Whether you’re a newbie or a seasoned veteran with a real estate website where your objective is to generate leads today is your day.
Because it’s not productive to recreate the wheel, I won’t go into detail on the contents of the article I’m posting today.
Suffice it to say:
- If you have your own real estate website
- If the objective of that website is to generate leads
- If you’re not receiving the results, you expected from your website
You REALLY need to study, not read but study this article created by Jason Fox.
SEO (search engine optimization) is the most misunderstood form of internet marketing. Given the fact that over 90% of all internet users use search engines to search for information online, it is also an important one.
SEO novices assume that everyone types the same keywords into Google, a common mistake. In fact a well-optimized Real Estate website will get traffic from people who type in variations of thousands of different keywords.
The average major city + real estate search result is only going to have room for 1 or 2 local agent’s websites. This is because you are competing with Zillow, Trulia, Redfin, Realtor.com, Homes.com, Craigslist, and the big brokerage firms.
While it is true that most often the city name + the word real estate is the most searched keyword… it is just one keyword variation. And it happens to be the most competitive, by a large margin.
Are you a real estate professional looking to grow targeted
traffic to your website, social profiles, and mailing lists?
I have more than 40 years of experience in information systems and 14 years of experience in internet marketing, helping real estate professionals like you with Search Engine Optimization, Online Lead Generation, Social Media Marketing, and Reputation Management.
I can help you accomplish your online marketing goals. As we begin our journey together, we’ll determine goals for your online presence and then analyze how you are performing and how we can create a roadmap to achieve your optimal online presence.
As an incentive to get to know me, I’d like to offer you free access to the express versions of our Social Marketing & Reputation Management software.
Click Here to get your free access! I look forward to helping you thrive with your online real estate marketing and beyond.
Do you want to get more targeted website traffic? Download the Realtor’s Guide to Building Targeted Website Traffic Checklist here.